stupidity

A Good Example Of Bad Public Relations

A 1950s public relations photo to publicize Dairy Queen’s banana drink in Buzzards Bay, Massachusetts. This Main Street ice cream shop still exists today but it’s no longer a Dairy Queen franchise. (US Library of Congress)

Public relations photography is, or at least should be, much more advanced today.

Today I received an unwanted press release from a Toronto public relations company. It was a good example of what not to do especially if you’re claiming to be a professional communications company.
Continue reading →

Copyright Phishing Scam

Today I received this message through my contact form:

Name: John

Email: JohnBowles@xero.com

Message:

Hello,

Your website or a website that your organization hosts is violating the
copyrighted images owned by our company (xero Inc.).

Take a look at this report with the hyperlinks to our images you utilized at
www.warrentoda.com and our previous publication to find the proof of our
copyrights.

Download it now and check this out for yourself:

https://storage.googleapis.com/ . . .[redacted] . . .

I do think that you deliberately violated our legal rights under 17 U.S.C. Sec.
101 et seq. and could be liable for statutory damage as high as $150,000 as set
forth in Sec. 504 (c)(2) of the Digital Millennium Copyright Act (”DMCA”)
therein.

This letter is official notification. I seek the removal of the infringing
materials described above. Take note as a service provider, the DMCA requires
you to eliminate and/or disable access to the infringing content upon receipt of
this letter. If you do not stop the utilization of the aforementioned
copyrighted materials a law suit can be started against you.

I do have a strong faith belief that utilization of the copyrighted materials
referenced above as presumably infringing is not authorized by the copyright
owner, its agent, or the law.

I declare, under consequence of perjury, that the information in this
notification is accurate and hereby affirm that I am permitted to act on behalf
of the owner of an exclusive right that is presumably infringed.

Very truly yours,
John Bowles
Legal Officer
xero, Inc.

xero.com

12/06/2021

Continue reading →

The Government Is Here To Help

If you’re a Canadian photographer whose business has disappeared over the past ten months because of the pandemic, be assured that the federal government is here to help.

I’m from the government and I’m here to help.

– US senator Edmund Muskie (1976) but usually attributed to Ronald Reagan (1986)

If you log into your CRA account to apply for the Canada Emergency Response Benefit or the Canada Recovery Benefit, there are a few new things. First, the government wants a short essay describing how the pandemic has ruined your business. There’s also help to plan for a new career. I guess the government assumes your current career is a lost cause because, well, you’re applying for benefits.

Career Quiz

I took all six quizzes to find out what new occupation(s) might be a good fit for me.

The results said that I’m innovative, methodical and objective. I’m also picture smart, visual, good at form perception and good at noticing shapes, shadings and lines.
Continue reading →

Marketing Fools

Toronto’s first cannabis store opened this week on April Fools’ Day and it pulled a prank on everyone including itself.

The store’s very first customer was fake. A pretend customer. Someone who works for the store as its publicist.

When found out, their excuse was that they wanted to make sure its first sale, which was being recorded by the city’s news media, didn’t have any “issues.”

Every other cannabis store in the country, since last October, has managed to open and sell to their real first customers without any “issues.”

This Toronto store is now getting publicity for all the wrong reasons:

It may have violated Canadian advertising standards:
Continue reading →

Stock Photo Stupidity

A TV news article reports on a Canadian photographer who didn’t bother to read the contract when submitting one of his favourite photos to a cheap, royalty-free, stock agency. Apparently he was only thinking about the easy money.

His photo was used on 500,000 calendars and greeting cards.

He earned US$1.88.

Other photographers would probably laugh at this person because this is not news. It’s well known that cheap stock photo agencies have been taking advantage of unsuspecting photographers for 20 years.
Continue reading →

Selfie Science

A scientific study released a few days ago confirmed what every portrait photographer has known forever:

If you take a picture of someone from very close up, it will distort their facial features.

Sadly this fact is not well known by people who take selfies which apparently is the number one cause of distorted faces. Some of these folks are going to plastic surgeons and requesting surgery to correct their distorted facial appearance.

Boris Paskhover, an assistant professor at Rutgers New Jersey Medical School’s Department of Otolaryngology who specializes in facial plastic and reconstructive surgery, frequently was shown selfies as examples of why patients were requesting surgery to make their noses smaller.

Researchers have named this horrible disfiguring issue as . . . wait for it . . . “The Selfie Effect.”

Dr. Boris Paskhover worked with the computer science department at Stanford University to develop a mathematic model to explain why noses look bigger when photographed close up.

Their mathematic model determined that most selfies are shot from a distances of about 12 inches which makes a nose look 30% wider. But, and here’s modern science in action, if a photo is shot from at least five feet away then the nose will look normal.

The researchers concluded that selfies are a public health issue. So please, for the sake of your health, hire a professional portrait photographer especially for your business headshots and other important portraits. Your nose will thank you.

 

Credit card photo scam

Internet scams that target photographers have been around for years. Over the past couple of years, there’s another scam involving credit cards.

Posing as a customer, a scammer will ask to hire a photographer for an upcoming event but only if the photographer accepts credit cards. If the photographer agrees to the work, the “customer” will then mention that they also need to pay another event supplier who doesn’t take credit cards.

The scammer will offer to send extra money to the photographer which the photographer can use to pay that other supplier. To tempt the photographer, the scammer will promise the photographer a couple hundred dollars extra for their trouble.

The scammer will use a stolen credit card to pay the photographer’s fee, the other supplier’s fee and the extra money for the photographer’s trouble. The unsuspecting photographer will be told to pay the other supplier immediately – it’s urgent! – but only in cash through Western Union.
Continue reading →

css.php