The business side of photography
At the end of another year, I wanted to thank you for reading this blog.
This site was never meant to be a high-traffic web site filled with advertisements, affiliate links and product reviews. There are far too many other web sites like that.
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Everyone who goes to a grocery store will buy something. Food is a necessity and everyone needs food today.
Everyone who goes to a photographer’s web site will *not* hire that photographer. Photography isn’t a necessity and everyone doesn’t need photography today.
Everyone is not your photography customer.
Everyone doesn’t want you. Everyone won’t pay your rates. Your photography isn’t good enough for everyone.
But someone is your photography customer.
Someone understands what you do. Someone will gladly pay your rates. Your photography is perfect for someone.
Who is your someone?
Job priorities for running your photo business:
1. You’re a photographer.
No that’s wrong.
When Canada legalized cannabis in 2018, everyone in the industry was expecting a windfall. But that expectation soon faded.
More than three years after the federal government legalized cannabis, there are more than 870 licensed cultivators, processors and sellers in Canada. But despite piqued interest following legalization, high supply and low demand have led to billions of dollars in writedowns and millions of grams of unsold marijuana.
(. . .)
Ontario has seen, in particular, a very large increase in the number of retail stores over the last 24 months, and because of that, the overall (market share) each store on average is able to get continues to decline . . .There are 425 cannabis stores and 421 Tim Hortons across Toronto.
This is another view-from-my-office photo.
Most photography web sites are about equipment. I’m referring to photography web sites not photographer web sites. Such photography sites write about gear because it’s quick and easy.
There are some web sites that offer photography advice and instruction. But these “nuts and bolts” sites are superficial and intended for beginners. Quick bites of junk food. Tastes good for the few minutes you’re consuming it.
A Toronto dentist recently told me that when he graduated from dental school in the mid-1970s, there were about 1,300 dentists in Toronto. He said that number has since increased at least 600%.
When he opened his own practice in Toronto, there was one other dental office within a one-block radius of his office. Today there are eight other dental offices within that same one-block radius and those eight dental businesses collectively employ about 18 dentists.
Today I received this message through my contact form:
Name: John
Email: JohnBowles@xero.com
Message:
Hello,
Your website or a website that your organization hosts is violating the
copyrighted images owned by our company (xero Inc.).Take a look at this report with the hyperlinks to our images you utilized at
www.warrentoda.com and our previous publication to find the proof of our
copyrights.Download it now and check this out for yourself:
https://storage.googleapis.com/ . . .[redacted] . . .
I do think that you deliberately violated our legal rights under 17 U.S.C. Sec.
101 et seq. and could be liable for statutory damage as high as $150,000 as set
forth in Sec. 504 (c)(2) of the Digital Millennium Copyright Act (”DMCA”)
therein.This letter is official notification. I seek the removal of the infringing
materials described above. Take note as a service provider, the DMCA requires
you to eliminate and/or disable access to the infringing content upon receipt of
this letter. If you do not stop the utilization of the aforementioned
copyrighted materials a law suit can be started against you.I do have a strong faith belief that utilization of the copyrighted materials
referenced above as presumably infringing is not authorized by the copyright
owner, its agent, or the law.I declare, under consequence of perjury, that the information in this
notification is accurate and hereby affirm that I am permitted to act on behalf
of the owner of an exclusive right that is presumably infringed.Very truly yours,
John Bowles
Legal Officer
xero, Inc.xero.com
12/06/2021
