The business of photography and retouching
Simple and subtle retouching can make a big difference in a portrait. Removing distractions and adding a bit of polish can make the subject appear better groomed and more professional. Our perception of the subject is enhanced by the retouching.
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Here’s an example of how subtle retouching can elevate a business portrait or headshot. No major changes were made, except straightening the jacket, but removing small distractions helps the subject appear more polished and professional.
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When you publish your social media profile photo, why would you choose to make a weak impression? Your photo is often the first thing people see, and it quietly shapes how they perceive you long before you speak or type a word.
If you have eyeglass glare in your professional portrait, it means your photographer failed.
In a casual selfie, reflections are excusable. But in a professionally taken headshot, there’s no reason for distracting reflections in your glasses.
You’ve heard the saying, “You only get one chance to make a first impression.”
If your business portrait or other marketing images have technical flaws, they’re holding you back and costing you potential value.
In a professional portrait, every detail contributes to the overall impression you make. A business portrait should communicate confidence, competence, and approachability.
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Many people use selfies, amateur snapshots, or simple portraits for their social media profile photos. This is certainly better than having no photo at all, but not all portraits are created equal.
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